Round Rock Drums

“The most exciting part about what I do is to share my love of drumming, creativity and teaching with others.  Especially the children – those who haven’t lost their capacity to believe in what they can achieve though they may currently lack the ability to do it.” – Ed Francis, Master Drum Coach
In Karen Clarke’s book, “From Bullied to Brilliant,”
she includes part of Mr. Ed’s encouraging life story.
Be on the lookout for this amazing book that helps parents,
educators and victims of bullying understand how a change in thinking
can end the bully-victim cycle.
We truly love our kids!
Introducing Master Drum Coach Ed Francis
“The Rhythm Session” Film (Part 7):

Our Master Drum Coach (MDC) here at Round Rock Drums joined eleven brilliant competition-winning drummers from the UK, Europe and the USA as they meet for the first time. They recorded an album together at the world-famous Metropolis Studios in London. Joined by the guys behind DrumOff TV and a small army of helpers, watch our MDC as he shares his journey, what it was like to be a part of the filming/recording process, and hear the amazing music they created.

Coaching Philosophy.


Humility is always a good place to start.
When I first began playing the drums I knew that I didn’t know it all and I wanted to learn as much as I could about drumming. And I continue to remind myself of that way of thinking – that I still don’t know it all.


It’s amazing how much more someone will listen to you if you are already doing what it is you are asking of them - and this is most certainly true for teachers.

Weather we’re playing for a band, teaching or giving drum clinics, people will first take notice if we’ve put in the required time and effort. As a friend of mine used to say, “the proof is in the pudding.”

The level of consistency we put into practicing our craft is a reflection of its importance in our lives.

Drum. Always.

No matter what I needed to do for a “real job,” I’ve always had drumming as part of my life.

I’ve bumped into many people over the years who have said “I wish I could do (insert passion here), but I just don’t have the time.” They made many excuses for their inability to make their wish a priority. I never understood this way of thinking. While growing up as a young adult I held on to my dream of being a drummer and practiced, played and performed as much as I could around my work schedule.

We make time for the things that are really significant to us.

Find Yourself

Find out what is most important to you.

When it comes to drums there are so many areas of interest. Are you a novice seeking to increase your drumming abilities? Do you have a level of competency on your instrument and looking to develop a stronger presence in the community? What is it that you hope to accomplish with your musicianship? Answer these questions and you will begin to understand what it is that you want to accomplish.

Knowing who you are - and what is most important to you - will help you to reach your goals.


Do not let anyone else (including me) dictated the terms of what is most important to you.

There are so many distractions out there! People trying to tell us what’s most important. Others trying to sell you things or concepts which are truly not necessary for what it is that you see as most valuable. Knowing yourself and feeling confident about what it is you are doing will aid in your ability to distinguish what is beneficial from what is a drain to your efforts.

Be your own drummer!


Once you get a feel for who you are as a drummer, and what you wish to accomplish, it’s always a great idea to look around at what other successful people are doing in the areas which are most important to you.

I like to be inspired by those around me who are great at what they do - and this includes my students. Some of the very best ideas and influences may very well come from unexpected sources.

Take the “blinders” off and be sure to learn from others.


Just because something is good to do doesn’t mean it’s beneficial.

I can’t begin to tell you the number of missed opportunities I’m glad that I missed! We’ve had shows fall into our lap (last minute) - huge media events on big stages with lots of free media coverage - where it practically killed me to decline. When not prepared, it’s far better to miss a great opportunity than to seize that same opportunity only to gain an unfavorable impression in the community.

Making a strong first impression is always the best thing.


A good name is better than being “right.”

There have been a few situations where people neglected to pay for services I have provided. In the past I sought to collect on these past due amounts only to walk away with the money and the potential for a not-so-flattering story to be told. I’ve learned that I actually make more money by not worrying about a few small payments.

It doesn’t feel good to lose money, but gaining a great reputation is worth much more than any amount of money.


Be confident with your ability to fulfill what you promise.

Ask yourself: “Is what I say I can do actually what I am capable of providing?” I try to balance my advertising to accurately match what it is that I’m able to accomplish. There is something to be said about doing what you said you can do. People respect that and will highly recommend you to others.

People are always going to gossip - give them something great to gossip about!

The Golden Rule

Always have something nice to say, or say nothing at all (at least keep it constructive).

Be careful what you say. People are connected now more that ever before. Our relationships with others may very well be the bridge that allows us to capitalize on future business. And - to be honest - it’s just common courtesy to be nice to others.

If your heart and mouth are in alignment with your passion - and you care about the people you are working for - the money will eventually follow.


Care about what you are doing and who you are doing it for.

People are smart. They know if you are invested in them or not. Get to know your band-mates, students (their parents), club owners, music store owners, (etc…), and truly seek to add value through what you do with your drumming. It’s about relationships not money.

Investing yourself into the lives of others is investing into yourself.


Whatever you do - give it your ALL.

Whenever performing (a small daycare facility with only 20 little kids or a huge stadium filled with 5,000 adults) I put my heart and soul into that moment of performance. This is also true for any projects connected to my drum business.
Remember, what you do in that brief moment may be the one thing where people base their entire opinion of who you are and your abilities. Always provide your very best at everything you do.

No matter how big or small give it your all.

Check out Round Rock Drums in the Community!
25Years Teaching
2000Gigs Played
981240Fun Been Had
Rhythm Workshops

“If you’ve got a problem, take it out on a drum.” – Neil Peart

Rhythm Workshops

Rhythm Workshops is dedicated to bringing musical experiences into the community – focusing on groups of people who have little access to making music.

Go to Rhythm Workshops
What People Say
People who are good at what they do; who are professional; who actually understand that it takes more than just getting up to impress others – these kind of people have a lot more to give. It says a whole lot that Ed Francis, who hasn’t met you and probably will never see you again in life, thought enough about the World Wide Talent Contest program, that he was in 20 years ago, that he came and spoke. This is the caliber of entertainer the Air Force Entertainment Staff and Mr. Thomas Edwards desire to be in front of our WWTC participants.Edward Jones, Performance Director (Tops in Blue)
Hey Folks! You  are  all  very  lucky  up  there  in  the Round Rock Area to have Ed Francis teaching drums …  I highly recommend him as a great teacher … not to mention he is a good role model for everyone … I only wish he lived in South Austin … Check him out…you won’t be sorry.Ernie Durawa, Texas Tornados, Austin Jazz Workshop

Like what you see?

Start drumming now!